
On 27 March 2026, the UK Government released important new guidance about screen time for children under five. Its aim is to support healthy screen habits for young children. That’s incredibly important during the early years, with 90% of children’s brain growth happening before they’re five. Today’s article explores the topic, presents the new advice, and clarifies why it is being introduced at this time. So, let’s take a look now at our guide to the New Screen Time Guidelines for Under-fives.
“A large amount of screen time is linked with negative effects on children’s health and development. It can affect social, emotional, language and brain development, sleep, eyesight and healthy weight.” — beststartinlife.gov.uk
The New Advice is Evidence-Based
Importantly, the new guidance is evidence-based, having its roots in research and recommendations provided by ‘EYSTAG’, the Early Years Screen Time Advisory Group. The group, co-chaired jointly by the Children’s Commissioner and former Chief Scientific Adviser for the Department of Education, was commissioned in early 2026 to make recommendations in relation to screen use by children under five. They did so, having undertaken a thorough review of the scientific evidence and expert advice available, along with input from parents, children, and other stakeholders. Findings from the 50-page EYSTAG report made recommendations for both the government and parents, and formed the basis of the government’s new guidance released this month.
“Screen use for the under-fives should always be understood within the wider context of their overall learning and development experience, complementing, rather than replacing, the vital role of face-to-face interaction, play, and exploration.” — EYSTAG report
Key Recommendations from the New Screen Time Guidance for Under-5s
The government’s new screen time guidance for children under five, released in late March 2026, includes the following key recommendations:
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- Parents and carers should limit the total screen time of young children where possible.
- Screen time for children under the age of 2 should be avoided completely, except where it is a shared family activity* that fosters interactions, conversations, and closer bonds.
- Screen time for children aged between 2 and 5 should be limited to a maximum of 1 hour per day — ideally less.
* Examples provided for ‘shared family activities’ include video calls with family or friends and perusing family photos together.
“Whilst high-quality digital content can support early learning, it cannot substitute for the social, emotional, and physical experiences that come from real-world engagement.” — EYSTAG report
Content Types Suitable for Under-5s
The new government guidance also includes some specific recommendations regarding the type of content that’s most suitable for young children. They suggest that content for under-fives should:
- Have a slow pace, with content that’s predictable;
- Be safe in nature (parental controls will help);
- Avoid social media completely;
- Avoid access to AI tools, AI-enabled devices and chat apps, chatbots, smart speakers, and interactive robots.
With regard to the slower pace suggestion, fewer scene changes, simple stories, and slow speaking are best, they say. Dialogue and characters’ emotions should be clear enough for little ones to understand.
“Together, slow pacing and repetition help to build understanding in younger viewers.” — EYSTAG report
Additional Recommendations for Families
The new government guidance includes some additional, common-sense recommendations for parents and carers:
- They suggest leading by example, because children often copy behaviours of adults. So, mindfulness around time spent on phones while around children is paramount.
- Avoiding lengthy periods spent on phones and screens will also mean that parents and carers are, rightly, able to be present and attentive towards children. That’s important, particularly when they’re very young and require support, security, good role models, and all the benefits of shared family moments.
- Clear rules and boundaries should be set around screen use for under-fives.
- Rather than spending significant time around screens, young children should have ample high-quality time available for more social interactions and play activities.
- There should be areas of the home, and times of the day, that are completely screen-free — bedrooms and meal times, for example.
- Likewise, it’s important for screens to be ‘off’ in the background, otherwise they will distract children from high-quality time with family and more beneficial activities spent in the ‘real’ world.
“Who uses screens with children, and how they use them, matters. Responsive interaction between parents and children when using screens can prevent harms and promote development for young children” — Recommendation from the EYSTAG report
Learn More
We hope you found our synopsis of the new guidance for screen use for under-fives interesting and useful. You can find out more, including advice relating to children with SEND, by visiting the full government guidance here.
Related: Addictive Social Media AlgorithmsIn related news this month, a Los Angeles jury found Meta and Google both guilty¹ of causing harm via intentionally built addictive social media platforms according to The Observer. The article goes on to say that a New Mexico jury also recently concluded that Meta’s platforms endangered children, exposing them to sexual material and predators. In light of such findings, the UK Prime Minister, Sir Keir Starmer, has stated that the government plans to ban the use of ‘addictive algorithms’ in social media apps. This goes hand in hand with the recent decision to launch a 3-month consultation for a possible social media ban for children under 16. Such a ban was introduced in Australia in December 2025. |
Little Acorns: Your Hindley Green Nursery
High-Quality Weekday Childcare Near Wigan

Little Acorns Nursery is located in Hindley Green, near Wigan, and also represents a convenient childcare choice for those living nearby in Bolton, Ince-in-Makerfield, Platt Bridge, Westhoughton, Atherton, Leigh, Bickershaw, and Tyldesley. The nursery supports funded childcare hours for eligible families, including those with children as young as just 9 months and as old as 4 years. It provides a wonderful home-from-home setting for little ones.
Get in touch if you’d like to explore a possible childcare place for your child at this wonderful Wigan nursery. We’re available to answer any questions, tell you more, and show you around:
1. Meta owns Instagram, Facebook & WhatsApp. Google owns YouTube. At the time of writing, both are considering a legal appeal against the guilty verdict.




Did you know that the position newborn babies prefer to face when lying on their backs may be an indicator of whether they’ll be left- or right-handed? The thumb they suck is, of course, a similar indicator. The 85% of them who prefer to face right in the first few months and the 90% who suck their right thumb generally turn out to be right-handers — the same kinds of percentage of adults who are right-handers.
The locations where babies are born around the world are also very interesting. 5% of the world’s babies are born in Europe. What about the other 95%? Well, a staggering 52.9% of all babies are born in the continent of Asia, 30.7% across Africa, 10.7% in the Americas, and just 0.7% across Oceania.
Babies are born with many more taste buds than adults. They’re not only on the tongue either. Spread on the roof and sides of the mouth, tonsils, and throat, as well as on the tongue, it’s thought they’re super-abundant in babies to help them experience tastes in a highly sensitive way. This could be an evolutionary mechanism to help them identify safe and unsafe food sources. Some estimates put the number of babies’ taste buds as high as three times more than adults, although we have found conflicting reports about the exact numbers. Whatever the number, it decreases by the time a child reaches adulthood. Interestingly too, babies can’t taste salt until the age of about 4 months.
Did you know that babies’ brains double in size in the first year alone, and triple in size by the time children are 5? Some experts believe that boys’ brains grow faster than girls’ brains in the first three months, but it’s inconclusive. Either way, brains don’t finish developing fully until the age of 21 and, even then, there is some scientific debate as to whether they continue developing even longer.
As well as many other benefits associated with breastfeeding, statistics show that babies who are breastfed for at least two months are half as likely to be at risk of Sudden Infant Death Syndrome (SIDS). As well as that, breastmilk passes on important antibodies to the infant, helps protect it from certain diseases and allergies, and even adapts to supply the exact calorific content the baby requires over time. Incredible!

Even the youngest children have an incredible gift for imagination. Give them a handful of crayons and a sheet of paper, and, in no time at all, they’ll have created charming drawings that will delight. You’ll be introduced to colourful monsters, kindly robots, prancing unicorns, and pets reimagined. They may also depict family members, perhaps holding hands outside a home surrounded by flowers and love hearts. Each drawing tells a story and gives insights into how they see the world. Now, thanks to Artificial Intelligence (AI), families can bring those stories to life in a simple yet magical way. What’s more, it’s incredibly good fun and the results can be astounding!
This activity works best as a family project. Begin by letting your child create a drawing — anything they like, from a friendly monster to a robot, a pet dragon, or a family picnic on the moon. Encourage them to use lots of colour and detail, then take a clear photo of the finished drawing — a smartphone’s camera is usually perfect for the task.
Some children know exactly what they want to draw, while others may need a starting point. You might suggest a dancing robot covered in buttons, a dragon who lives under the nursery slide, or a family of aliens enjoying tea on the moon. 
Once you’ve created your child’s AI-enhanced image, there are plenty of ways to keep the creativity flowing. You might print both versions and frame them together, start a digital scrapbook of your child’s art, or create a picture book where each page features one of their AI-inspired characters. 





Children love spending time outdoors in nature, so we give them ample opportunities to do so at 

World Book Day is a special charitable event, celebrated globally, that encourages children of all ages to discover the joy of reading. Why? Because reading has the power to substantially improve children’s lives. Schools, nurseries, and libraries across the nation make the day extra special for children through storytelling sessions, fancy dress, and book-related activities.
Find time for your little one to read.
Dress up as a favourite character! There’s no need for elaborate costumes; a simple hat, crown, or themed outfit inspired by a beloved book character can bring your child’s favourite stories to life.





Families, set your diaries for the wildlife event of the year, which happens this January from Friday the 24th to Sunday the 26th inclusive. It’s free, takes just one hour, and allows children and adults to be part of the world’s biggest garden wildlife survey. During the event, families and individuals across the nation simply count the birds they spot in the garden, park, local green space, or even balcony over the course of 60 minutes. The results of hundreds of thousands of these surveys are compiled by the Royal Society for the Protection of Birds (RSPB) to build a picture of the health of the nation’s bird populations. It’s important scientific and ecological work and children can become citizen scientists if they simply take part. Learn more about the Big Garden Birdwatch and how to take part in today’s guide for families with children.
Children will love being involved in this important nature-based activity. They’ll not only play their part in helping birds and nature, but they’ll also have fun and learn something along the way. They will discover some of the many wonderful feathered visitors who live in their neighbourhood and learn about some of the important issues affecting the natural world. They’ll begin to grasp the impact of humans on Britain’s flora and fauna and learn the importance of conservation and looking after the natural world around them. Through this endeavour, they’ll learn how they can make a positive difference. They will also become little citizen scientists! It’s fun, educational, and will give them a wonderful sense of achievement too. It may even change their outlook over the long term and help them think about their own impact on the planet, which is a wonderful outcome. And last but not least, 
Once the chosen time and date arrive, all you/your children need to do is monitor birds landing on your chosen patch. Count those that actually land rather than any flying otherwise there’s a danger that one bird could be counted multiple times. What you need to record for the survey, though, is the largest number of each bird species that have landed at any one time during the hour. So, for example, if you spot two blackbirds that have landed at the same time in the first half hour, but later in the hour you can see 4 that have landed at the same time, then you need to record “4” for blackbirds.

Since September 2024, the number of free childcare hours available for eligible children aged 9 months to 2 years (inclusive) is 570 per year. This is usually taken as 15 hours per week over 38 term-time weeks of the year*. In further good news, the allocation is set to double to 1140 hours per year from September 2025, thereby aligning with what eligible 3 and 4-year-olds are already entitled to (see below).
Meanwhile, a total of 1140 hours of free childcare is currently available for eligible children aged 3 and 4 each year. This is usually taken as 30 hours per week over 38 term-time weeks of the year*.





